
ALAMEDA, Calif. - Sept. 12, 2003 -- Wind River Systems, Inc. (Nasdaq:WIND - News)
Wind River and Partners Demonstrate Complete Reference Designs Enabling High-end and Low-end Digital Video Devices
Wind River Systems, Inc. (Nasdaq:WIND - News), the worldwide market leader in embedded software and services, will illustrate its leadership in the digital consumer market (set top boxes, digital TVs, and other video entertainment devices) by showcasing WIND RIVER PLATFORM for Consumer Devices and end user products at the International Broadcasting Convention. Today, the majority of the world's leading digital device manufacturers (including Thomson, Motorola, Philips and others) globally use Wind River's award-winning integrated embedded PLATFORMS, technologies or services to develop innovative products. A growing number of companies across the spectrum from low-end to high-end device manufacturers are starting to realize the high cost of software and integration -- and are turning to Wind River's PLATFORM approach for its unmatched ability to address OEM development needs cost-effectively.
Wind River offers a complete range of integrated technologies and services that meet both low-end and high-end OEM production requirements. By partnering with key industry players such as IBM, ATI Technologies, Skelmir and Espial, Wind River provides OEMs with a complete, integrated digital consumer device application solution -- WIND RIVER PLATFORM for Consumer Devices, hardware, Java support and end user applications. With WIND RIVER PLATFORM for Consumer Devices, OEMs can rely on a market specific, integrated technology foundation to stay competitive and deliver products more efficiently.
"We're impressed with WIND RIVER PLATFORM for Consumer Devices and Wind River's ability to bring cost benefits to set-top box manufacturers in the digital video market," said Gordon Grove, European marketing manager, digital TV, IBM. "Wind River's ability to integrate IBM's PowerPC integrated STB controller technologies and provide expert services makes it easier for OEMs to get cutting edge devices to their customers faster."
"WIND RIVER's PLATFORM for Consumer Devices is a perfect match with ATI's XILLEON(TM) solution, both of which are highly tuned for the low-cost highly integrated and high performance demands of the digital television market," said David Gould, senior software marketing manager, DTV Group, Consumer Products Division, ATI Technologies Inc.
Wind River and its partners will be demonstrating PLATFORM and value-add offerings in the Wind River booth, number 1.132, at the International Broadcasting Convention in Amsterdam, Sept. 12 - Sept. 16.
IBM/Sony -- Showcasing a digital set-top box reference design, IBM and Sony will present IBM STB x25xx, ideal for service providers that require low cost set-top boxes that can be quickly deployed in the market.
ATI Technologies -- Showcasing an advanced digital video reference design, ATI will be present the XILLEON(TM) 225, a highly integrated, feature rich, powerful and robust solution to run multiple interactive applications.
Skelmir -- Skelmir, featuring its CEE-J Virtual Machine technology for hosting MHP, OCAP, EPGs, OSGi, browsers & other interactive applications and industry standards on a variety of platforms and devices. Contact http://www.skelmir.com for more information.
Espial -- Espial will be showcasing eight scalable and portable revenue generating end user applications including: viewer interface, electronic program guide, photo image display, VOD selection screens, walled garden, personalization, interactive TV web browsing and email.
"The digital video marketplace is increasingly complex for OEMs, driven by ever increasing software requirements, including demand for higher definition and resolution, interactivity, video on demand, email, Web browsing, program guides and more -- all within a highly price competitive market," said Dave Fraser, group vice president of products for Wind River. "By providing a proven, extremely reliable PLATFORM foundation and working with partners to provide additional elements of the value chain, Wind River enables customers to focus their efforts on product differentiation and value-add."
For further information or to schedule a briefing at the event, please visit http://europe.windriver.com/events/?show=shows.
Wind River is the worldwide leader in embedded software and services. It provides market-specific embedded platforms that integrate real-time operating systems, development tools and technologies. Wind River's products and professional services are used in multiple markets including aerospace and defense, automotive, digital consumer, industrial, and network infrastructure. Wind River provides high-integrity technology and expertise that enables its customers to create superior products more efficiently. Companies from around the world turn to Wind River to create the most reliable products and to accelerate their time to market.
Founded in 1981, Wind River is headquartered in Alameda, Calif., with operations worldwide. To learn more, visit Wind River at http://www.windriver.com or call Wind River at 1-800-872-4977.
Wind River Systems and the Wind River Systems logo are trademarks of Wind River Systems, Inc., and VxWorks is a registered trademark of Wind River Systems, Inc. All other names mentioned are trademarks, registered trademarks or service marks of their respective companies.
Contact:
Wind River
Kathleen Shanahan, 510-749-2528
Alissa Vasilevskis, 510-749-2338
windriverpr@windriver.com
or
Bite Communications
Elyce Ventura, 415-365-0222
windriverpr@windriver.com
Skelmir provides small footprint, robust software infrastructure for hosting interactive applications on embedded devices.
Skelmir's market proven, small footprint, high performance CEE-J virtual machines host industry specific standards such as MHP and OCAP and other interactive applications on embedded devices. Available for an extensive range of platforms, Skelmir's family of clean room CEE-J virtual machines support embedded and consumer devices for interactive TV, video conferencing, mobile enterprise, industrial testing, scientific monitoring, handheld communications and more. Visit us at www.skelmir.com
Media Contact:
Peter Mellor
Skelmir LLC
Tel: US+ 617-625-1551
Email: pmellor@skelmir.com
Skelmir and CEE-J are trademarks of Skelmir. Java and all Java based marks are trademarks of Sun Microsystems, Inc. Skelmir, LLC is an independent company offering proven clean room virtual machine technologies for multiple Java Platforms. Skelmir is not affiliated with Sun Microsystems, Inc.